The maker of Evian spring water, Danone, won the dismissal of a lawsuit challenging its “carbon neutral” claim on bottles, as a U.S. judge reversed his earlier ruling letting the proposed class action proceed.
Consumers accused Danone of defrauding them into buying Evian, not knowing that its manufacturing process allowed the release of carbon dioxide into the atmosphere.
U.S. District Judge Nelson Roman in White Plains, New York, had ruled on Jan. 10 that “carbon neutral” was ambiguous, and Danone expected “too much” for consumers to figure out what Evian labels meant.
After Danone asked